Julie & Julia

Here's an irony, I'm blogging about a blogger who blogged about Julia Roberts.

Here's an even bigger irony, the whole experience is in a form of a movie.

What is it about blogs and advertising? When a popular blog becomes a platform for advertising, the novelty of the blog sometimes wears off the moment it "hits the big time". Ironic isn't it?

What does it mean to hit the big time? Become recognized? A blog has two levels of recognition, first level is the general consumer recognition. It used to be that this level of recognition is all you get as a blogger.

But times have evolved. Now, the blog has the commercial recognition. Once a blog has a critical amount of readers the commercial entities start taking notice of them. Once that happens, a blog gets publicized by the media and then gets bogged down by tons of advertising banners. It is then that people either get very interested or just get disinterested and leave the readership of the blog.

The "Bloggersphere" has evolved past the events recorded in the movie. The movie shows that once people start noticing the blog, they read it and pass the information about the blog via peers instead of the regular advertising/media channels. But now, popular blogs are BLASTED out through multiple channels at people.

It's become an Advertising platform that requires Advertising. The irony.

Hope you guys enjoyed this silly observation, Alauz out!

Idiots of today, Geniuses of tomorrow
今日の馬鹿，明日わ天才