Last Leg of Advertising
Here's my final post for advertising.
It's been a tough time trying to do advertising and literary journalism at the same time. Since advertising has 6 assignments and journalism has 5 papers to write.
But looks like I'm almost done with everything. I do believe that it's made me a stronger person, but also looks like I've gained weight from the lack of time for myself. Haha, but I'm sure that after this, I finally have time for myself and to be able to take some proper care.
First thing I'm going to do after the end of this semester? Graduate haha.... but then after that, I'm probably going to start hitting the gym again.
And we at KaleidoVision, hope everyone enjoys the show we are going to put up for them today.
Alauz Out!
Idiots of today, Geniuses of tomorrow
今日の馬鹿，明日わ天才
Tuesday, November 24, 2009
Advertising in Video Games
So I've already mentioned in my previous post, lets say a couple years ago about how video games would be the next big thing in Advertising.
Guess what, I actually read about it in my advertising textbook.
Quite amazing that it's still not fully caught on yet. But slowly and surely, the businesses will understand and know, that as video games become more and more prevalent, it acts like a completely new medium unto its own.
Where are all the youths going for their dose of entertainment? What are youths doing with majority of their free time? If you are in an affluent enough nation, the answer is probably going to be "The Computer". And what do youths love to do on the computer besides surf and chat? That's right, playing video games.
Now imagine if you can tap that potential when people are young, you've got yourself a powerful priming effect for your product. The tobacco companies knew this, and look at how many more people who cannot quit smoking because of that powerful influence to get people to TRY their product.
The key is to get the potential consumers to try the product. If they are satisfied with it, then the door is open for more welcoming news about the product. It's very scary what influence a video game might have on people's psyche, so let's hope that advertisements in video games remain as they are right now. Few and far between.
Alauz Out!
Idiots of today, Geniuses of tomorrow
今日の馬鹿，明日わ天才
So I've already mentioned in my previous post, lets say a couple years ago about how video games would be the next big thing in Advertising.
Guess what, I actually read about it in my advertising textbook.
Quite amazing that it's still not fully caught on yet. But slowly and surely, the businesses will understand and know, that as video games become more and more prevalent, it acts like a completely new medium unto its own.
Where are all the youths going for their dose of entertainment? What are youths doing with majority of their free time? If you are in an affluent enough nation, the answer is probably going to be "The Computer". And what do youths love to do on the computer besides surf and chat? That's right, playing video games.
Now imagine if you can tap that potential when people are young, you've got yourself a powerful priming effect for your product. The tobacco companies knew this, and look at how many more people who cannot quit smoking because of that powerful influence to get people to TRY their product.
The key is to get the potential consumers to try the product. If they are satisfied with it, then the door is open for more welcoming news about the product. It's very scary what influence a video game might have on people's psyche, so let's hope that advertisements in video games remain as they are right now. Few and far between.
Alauz Out!
Idiots of today, Geniuses of tomorrow
今日の馬鹿，明日わ天才
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