I'd be talking about Norton Endpoint Protection software today. It's the protection I'm using for the moment. Main reason why I'm using it is because of it's almost complete protection for the most comment threats on the internet.
What's going for the brand of norton at the moment would probably be the institutions supporting it, such as State University of New York for example. And through the students and the staff, they get a great number of loyal customers, until they leave the institution.
This probably means that things like protection from "the bad stuff" on the internet means little to people. A very perfect analogy is the condoms.
Why is it like a condom? We only use it, reluctantly because we want to avoid unwanted "complications" and diseases which are much like the "bad stuff" on the internet... and we are most certainly not going to be loyal to a brand of condom because when we need it, we don't really care about the brand, unless its cheap or even free.
Interesting perspective is it not? Alauz Out!
Idiots of today, Geniuses of tomorrow
今日の馬鹿，明日わ天才
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